Vaccine Confidence: A Call to Action to Create Change in Communities of Color Series


Vaccine Confidence: Tell Me the Truth Podcast

August 04, 2023


The COVID-19 pandemic changed life as we knew it. In addition to the health implications, the COVID-19 pandemic forced researchers to explore methodologies for reaching out to communities of color and relaying life-saving information about the COVID-19 vaccinations. Dr. Joan Packenham and her research team developed virtual, community-based focus groups to assess the local community’s thoughts, concerns, attitudes and beliefs regarding immunizations and the upcoming COVID-19 vaccines.

From the data collected in the focus groups, podcasts have been developed with relevant subject matter experts to increase vaccination health literacy.